Snapshot
November 06, 2014

Beam Suntory signs on as official sponsor for Pitchfork Music Festival

Participating in this sponsorship deal:

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About Sponsor:

Beam Suntory, Inc. is an American manufacturer of spirits headquartered in Deerfield, Illinois. It is a subsidiary of Suntory Beverage & Food Ltd, which itself is a subsidiary of Suntory Holdings of Osaka, Japan. The company'’s principal products include bourbon whiskey, tequila, Scotch whisky, Irish whiskey, Canadian whisky, vodka, cognac, rum, cordials, and ready-to-drink pre-mixed cocktails.

About Property:

The Pitchfork Music Festival is an annual summer music festival organized by Pitchfork Media and held in Union Park in Chicago, IL. The festival, which is normally held over three days in July, focuses primarily on artists and bands from alternative rock, rap & hip-hop, electronica, and dance music, although it has also included acts from hardcore punk, experimental/avant-garde rock and jazz in its lineups.

Activation Locations
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The first event takes place on June 6 at the Studio at Webster Hall, featuring Majical Cloudz with Dutch E Germ. Nightcap will also include shows in Chicago, Portland (Oregon), Seattle, San Francisco, and New Orleans. Those lineups will be announced shortly.
Read more at pitchfork.com »
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