John Paul Mitchell Systems signs on as official sponsor for Dirty Girl Mud Run
Participating in this sponsorship deal:
About Sponsor:
John Paul Mitchell Systems is the company known for Paul Mitchell hair care products and styling tools. It was founded by John Paul DeJoria and Paul Mitchell in 1980 and is headquartered in Beverly Hills. Paul Mitchell also has beauty schools in multiple locations. The company sponsors a martial arts demonstration team known as Team Paul Mitchell.
About Property:
Founded in 2011, Dirty Girl Mud Run is an untimed obstacle course that inspires women to run, walk, climb, jump and laugh their way to an unabashed sense of accomplishment. Dirty Girl has established itself as the premiere all-female mud run that welcomes abundant laughter, friendship, teamwork and women of all fitness levels.
Last year, some 100,000 women showed up at events with names like Utopian Tubes and PMS (that’s Pretty Muddy Stuff) where they scrambled up rope ladders, sloshed through mud pits and managed various other obstacles.
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