Snapshot
November 06, 2014

Chase Bank signs on as official sponsor for New York Knicks

Participating in this sponsorship deal:

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About Sponsor:

JPMorgan Chase Bank, N.A., doing business as Chase, is an American national bank headquartered in New York City that constitutes the consumer and commercial banking subsidiary of the U.S. multinational banking and financial services holding company, JPMorgan Chase. The bank was known as Chase Manhattan Bank until it merged with J.P. Morgan & Co. in 2000

About Property:

The New York Knickerbockers, prominently known as the Knicks, are a professional basketball team based in New York City. They are part of the Atlantic Division of the Eastern Conference in the National Basketball Association (NBA). Established in 1946, the organization was a founding member of the Basketball Association of America, which became the NBA after a merger with the rival National Basketball League.

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JPMorgan Chase has agreed to a massive sponsorship deal with Madison Square Garden worth at least $30 million a year, which stands as the most lucrative annual building/team sponsorship agreement to date.
Read more at www.sportsbusinessdaily.com »
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