Kabam signs on as naming rights partner for California Golden Bears
Participating in this sponsorship deal:
About Sponsor:
Kabam is an interactive entertainment company that develops and publishes massively multiplayer social games , including Kingdoms of Camelot. Before expanding into gaming, Kabam established itself as a social applications developer with entertainment and sports communities totaling more than 60 million users. Founded in 2006, Kabam has offices in San Francisco and Redwood City, Calif., Austin, Texas, Beijing, China, Saarbrücken, Germany and Luxembourg.
About Property:
The California Golden Bears is the nickname used for 29 varsity athletic programs and various club teams of the University of California, Berkeley. Referred to in athletic competition as California or Cal, the university competes in the NCAA's Division I primarily as a member of the Pacific-12 Conference, and for a limited number of sports as a member of the Mountain Pacific Sports Federation . Over the course of the school's history, California has won team national titles in 19 different sports and 82 team titles overall. Cal athletes have also competed in the Olympics for a host of different countries. Notable facilities used by the Bears include California Memorial Stadium and Haas Pavilion . Cal finished the 2010–11 athletic season with 1,219.50 points, earning third place in the Director's Cup standings, the Golden Bears' highest finish ever. Cal did not receive any points for their national championships in rugby and men's crew because those sports are not governed by the NCAA.