Snapshot
March 30, 2015

Kenmore signs on as official sponsor for Dirty Girl Mud Run

Participating in this sponsorship deal:

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About Sponsor:

Kenmore Appliances is a line of household appliances produced by a variety of manufacturers such as Whirlpool Corp, GE, Panasonic, LG, Bosch, Electrolux, and Mabe Mexico, and controlled by Sears Holdings Corporation; the brand is owned by KCD IP, LLC, a special purpose entity created by Sears Holdings for securitization purposes. The brand is sold at all Sears Holdings stores including, Sears, Orchard Supply Hardware, The Great Indoors and, since 2005, at Kmart. The first Kenmore branded product was a washing machine marketed in 1927. The first Kenmore vacuum cleaners were sold in 1932. They are currently manufactured primarily by Panasonic. Kenmore's upscale line of appliances is known as the Elite line. Kenmore also has a professional line of appliances called Kenmore Pro.

About Property:

Founded in 2011, Dirty Girl Mud Run is an untimed obstacle course that inspires women to run, walk, climb, jump and laugh their way to an unabashed sense of accomplishment. Dirty Girl has established itself as the premiere all-female mud run that welcomes abundant laughter, friendship, teamwork and women of all fitness levels.

Read More
HOFFMAN ESTATES, Ill., March 30, 2015 /PRNewswire/ -- Mud runners take pride in getting dirty and at the 2015 Dirty Girl Mud Runs, the Kenmore brand will help them clean up following the races. Today, the Kenmore brand announced that for the second consecutive year, it will be the official household appliance sponsor of the series, the original women-only national 5K obstacle and race event.
Read more at finance.yahoo.com »
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