Snapshot
November 06, 2014

Keurig Green Mountain signs on as official sponsor for Florida Gators

Participating in this sponsorship deal:

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About Sponsor:

Keurig Green Mountain, formerly Green Mountain Coffee Roasters, is a publicly traded coffee roaster and manufacturer of single-cup coffee brewers and portion packs headquartered in Waterbury, Vermont, USA. Keurig is a wholly owned subsidiary of Green Mountain Coffee Roasters, Inc., and sells many of their coffee varieties as K-Cups. The company offers over 100 different coffee selections, including certified organic, Fair Trade Certified, estate, specialty blends and flavored coffees that sell under the company's and Newman’s Own Organics brands.

About Property:

The Florida Gators are the intercollegiate sports teams that represent the University of Florida located in Gainesville, Florida. The "Lady Gators" is an alternative nickname sometimes used by the Gators women's teams. The University of Florida, its athletic program, its alumni and its sports fans are often collectively referred to as the "Gator Nation."

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IMG College has formed a sports-marketing partnership with Green Mountain Coffee Roasters Inc. in which the company’s Keurig brewing system becomes the official coffee and tea system at 25 university clients, including Wake Forest.
Read more at www.journalnow.com »
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