KFC signs on as presenting sponsor for ESPN8 'The Ocho'
Participating in this sponsorship deal:
About Sponsor:
KFC, founded and also known as Kentucky Fried Chicken, is a chain of fast food restaurants based in Louisville, Kentucky, in the United States. KFC has been a brand and operating segment, termed a concept of Yum! Brands since 1997 when that company was spun off from PepsiCo as Tricon Global Restaurants Inc.
About Property:
ESPN will suspend regularly scheduled programming on one of its networks to bring fans the finest in seldom-seen sports from around the globe. In addition, supporting content will be available across ESPN platforms including ESPN.com, ESPN the Magazine and the ESPN flagship and ESPN Front Row social handles.
As part of KFC’s presenting sponsorship of ESPN8 “The Ocho,” ESPN’s in-house creative agency, ESPN CreativeWorks, has created a series of fun, off-beat vignettes that align with the day’s programming. Eight vignettes will air throughout a 24-hour period on Wednesday, August 8 (8/8) on ESPN2.
Read more at https://espnmediazone.com »
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