Kia signs on as official sponsor for Segerstrom Center For The Arts
Participating in this sponsorship deal:
About Sponsor:
Kia Motors, headquartered in Seoul, is South Korea's second-largest automobile manufacturer, following the Hyundai Motor Company.
About Property:
Segerstrom Center for the Arts, originally called Orange County Performing Arts Center, is a performing arts complex located in Costa Mesa, California, United States, which opened in 1986. The Center was designed by Cesar Pelli,an architect who has received numerous awards and other honors for his work including the American Institute of Architects Gold Medal in 1995.
The automaker also will have “a significant presence” at high-profile events at the Segerstrom, including Off Center Festival and Arts & Business Leadership Awards Dinner as well as Candlelight Concert fundraiser, which netted a record $2.2 million on Dec. 6 to support its artistic and educational programming. Kia also will provide vehicles for complimentary transportation of artists and the center’s community education staff.
Read more at www.ocbj.com »
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