Snapshot
November 06, 2014

Kimberly-Clark signs on as official sponsor for National Hockey League (NHL)

Participating in this sponsorship deal:

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About Sponsor:

Kimberly-Clark Corporation is an American personal care corporation that produces mostly paper-based consumer products. Kimberly-Clark brand name products include "Kleenex" facial tissue, "Kotex" feminine hygiene products, "Cottonelle", Scott and Andrex toilet paper, Wypall utility wipes, "KimWipes" scientific cleaning wipes, and "Huggies" disposable diapers. Based in Irving, Texas, it has approximately 56,000 employees. Kimberly-Clark UK holds a Royal Warrant from Queen Elizabeth II and the Prince of Wales in the United Kingdom. Kimberly Clark is also listed among the Fortune 500.

About Property:

The National Hockey League (NHL; French: Ligue nationale de hockey—LNH) is a professional ice hockey league in North America, currently comprising 31 teams: 24 in the United States and 7 in Canada. The NHL is considered to be the premier professional ice hockey league in the world,[3] and one of the major professional sports leagues in the United States and Canada. The Stanley Cup, the oldest professional sports trophy in North America,[4] is awarded annually to the league playoff champion at the end of each season.

Activation Locations
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The announcement coincides with the launch of Kimberly-Clark’s ‘home team advantage’ retail activation programme in Canada. The programme, which runs until March 2014, will see purchasers of brands such as Cottonelle, Huggies, Kleenex, Scott and Pull-ups rewarded with NHL team-branded products.
Read more at www.sportspromedia.com »
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