Snapshot
November 16, 2018

Kingston Technology signs on as naming rights partner for Allied Esports

Participating in this sponsorship deal:

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About Sponsor:

Kingston Technology Corporation is an American, privately held, multinational computer technology corporation that develops, manufactures, sells and supports flash memory products and other computer-related memory products. Headquartered in Fountain Valley, California, United States, Kingston Technology employs more than 3,000 employees worldwide as of Q1 2016.

About Property:

Allied Esports is a network of dedicated e-sports venues and content production facilities. Most notably opening an Esports Arena Las Vegas at Luxor Hotel and Casino will be the first esports arena on the Strip

Activation Locations
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FOUNTAIN VALLEY, Calif.--(BUSINESS WIRE)--HyperX, the gaming division of Kingston Technology Company, Inc. and Allied Esports, a global esports entertainment company, today announced an exclusive naming rights partnership and multiyear agreement under which Allied Esports’ global flagship property, located at the Luxor Hotel & Casino, was newly named the HyperX Esports Arena Las Vegas, the first dedicated esports venue on the Las Vegas Strip.
Read more at https://www.businesswire.com »
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