Snapshot
March 17, 2016

La Caixa signs on as title sponsor for Novo Basquete Brasil

Participating in this sponsorship deal:

Data Nbb brasil logo

About Sponsor:

La Caixa, formally Caixa d'Estalvis i Pensions de Barcelona, is Europe’s leading savings bank and Spain's third largest financial institution, with a network of over 6,500 branches, more than 10,000 automated teller machines, a workforce in excess of 27,000 and more than 13 million customers.[1]

About Property:

Novo Basquete Brasil (NBB) is the Brazilian premier professional men's basketball league. Organized by the Liga Nacional de Basquete (LNB), in a new format of the Campeonato Brasileiro de Basquete, this league is managed for the first time by the Brazilian basketball associations, all LNB founding members.

Activation Locations
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A Caixa Econômica Federal assinou, nesta quarta-feira (16), o patrocínio do Novo Basquete Brasil (NBB), que passa a se chamar NBB CAIXA, e da Liga de Basquete Feminino (LBF), que passa a se chamar LBF CAIXA. O valor total dos contratos é de R$ 32 milhões, até março de 2020.
Read more at www.brasil.gov.br/esporte/2016/03/basquete-brasileiro-recebe-patrocinio-de-r-32-mi-da-caixa.com »
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