Lavazza signs on as official sponsor for Andre Agassi
Participating in this sponsorship deal:
About Sponsor:
Luigi Lavazza S.p.A. is an Italian manufacturer of coffee products. Founded in Turin in 1895 by Luigi Lavazza, it was initially run from a small grocery store at Via San Tommaso 10. The business of Lavazza S.p.A. is currently administered by the third and fourth generation of the Lavazza family.
About Property:
Andre Kirk Agassi (/ˈɑːndreɪ ˈæɡəsi/; born April 29, 1970) is an American retired professional tennis player and former World No. 1, who was one of the game's most dominant players from the early 1990s to the mid-2000s.[2]
NEW YORK, Aug. 30, 2016 /PRNewswire/ -- Today, Lavazza announced details of a new global collaboration featuring tennis legend, Andre Agassi. The partnership positions Agassi as Lavazza's spokesperson for the world of tennis, and officially kicks off this evening at the US Open with a special event and promotion for spectators, along with teasers taking place in the morning around New York City. The 120-year-old authentic Italian family company based in Turin has been active in the world of tennis for many years, and in 2015 became the only food and beverage brand to partner with all four Grand Slams around the world.
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