Lay's Potato Chips signs on as official sponsor for UEFA Champions League
Participating in this sponsorship deal:
About Sponsor:
Lay's (known as Walkers in the UK and Ireland, Pingas in Egypt, Poca in Vietnam, Tapuchips in Israel) is the brand name for a number of potato chip (crisps) varieties as well as the name of the company that founded the chip brand in 1932. Lay's chips has been marketed as a division of Frito-Lay, a company owned by PepsiCo since 1965. Other brands in the Frito-Lay group include Fritos, Doritos, Ruffles, Cheetos, Rold Gold pretzels, and Sun Chips.
About Property:
The UEFA Champions League, known simply as the Champions League and originally known as the European Champion Clubs' Cup or European Cup, is an annual international club football competition organised by the Union of European Football Associations since 1955 for the top football clubs in Europe. It is the most prestigious club competition in European football. The final of the competition is the most watched annual sporting event worldwide, drawing over 178 million television viewers.