Le Coq Sportif signs on as title sponsor for Beijing Ladies Classic
Participating in this sponsorship deal:
About Sponsor:
Le Coq Sportif is a French company producing sports equipment such as shoes, shorts, and T-shirts. It was founded in 1882 by Émile Camuset, but the first clothing items branded with the rooster appeared in 1948. The company's name derives from the Gallic rooster, a national symbol of France.
About Property:
The Beijing Ladies Classic is an annual golf tournament on the LPGA held each May in Beijing, China.
“Le Coq Sportif have always followed the development of the China LPGA. Through sponsorship of the China LPGA Tour, (we) hope that the brand awareness and reputation of Le Coq Sportif will be improved in China, “ said Wang Ke, managing director at Le Coq Sportif China.
Read more at en.ytsports.cn/news-2415.html.com »
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