Manscaped signs on as official sponsor for South Carolina Gamecocks
Participating in this sponsorship deal:
About Sponsor:
Founded in 2017, San Diego-based Manscaped (as seen on Shark Tank) is the only brand dedicated to men's grooming and hygiene below-the-waist. The product line up includes precision-engineered tools, unique pH-balanced formulations, and accessories to ensure a simple and effective "manscaping" routine.
About Property:
The University of South Carolina's 19 varsity sports teams are known as the "Gamecocks". The unique moniker is held in honor of Thomas Sumter, a South Carolina war hero who was given the name "The Carolina Gamecock" during the American Revolution for his fierce fighting tactics, regardless of his physical stature or the size of his regiment. A British General commented that Sumter "fought like a gamecock." While the men have traditionally been the Fighting Gamecocks and the women were previously the Lady Gamecocks, this distinction was discontinued in part to help eliminate gender bias in their athletic department, and to discount the oft-held misconception that their mascot is meant to honor/promote animal bloodsport in any way.