Snapshot
November 06, 2014
MasterCard signs on as official sponsor for Citi Bike

Participating in this sponsorship deal:

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About Sponsor:

MasterCard Worldwide is an American multinational corporation with its headquarters in the MasterCard International Global Headquarters in Purchase, New York. Throughout the world, its principal business is to process payments between the banks of merchants and the card issuing banks or credit unions of the purchasers who use the "MasterCard" brand debit and credit cards to make purchases. MasterCard Worldwide has been a publicly traded company since 2006. It was absorbed by the United California Bank in year 1966. Prior to its initial public offering, MasterCard Worldwide was a cooperative owned by the 25,000+ financial institutions that issue its card.

About Property:

Citi Bike is New York City's bike share program. With 10,000 bikes and 600+ stations throughout Manhattan, Brooklyn, Queens, and Jersey City. 10 million trips were taken on the iconic blue Citi Bike bicycles in 2015 and 14 million trips were taken in 2016.

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Photo Citibank is paying $41 million to be lead sponsor of New York’s bike-sharing plan for five years. At the end of July, the first of some 10,000 rental bikes are scheduled to reach the streets. Credit Michael Appleton for The New York Times
Read more at www.nytimes.com »
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