Snapshot
November 06, 2014

Mazda signs on as presenting sponsor for Fader Fort

Participating in this sponsorship deal:

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About Sponsor:

Mazda Motor Corporation (Matsuda Kabushiki-gaisha) (TYO: 7261) is a Japanese automotive manufacturer based in Fuch?, Aki District, Hiroshima Prefecture, Japan. In 2007, Mazda produced almost 1.3 million vehicles for global sales. The majority of these (nearly 1 million) were produced in the company's Japanese plants, with the remainder coming from a variety of other plants worldwide.

About Property:

The FADER Fort is an invite-only installation at Austin’s South by Southwest (SXSW) at 1101 E. 5th Street. Produced by Lacy Maxwell Productions[6] and founded in 2002, the 4-day party features live performances that have included artists Bone Thugs-n-Harmony, Sleigh Bells, N.E.R.D., Jadakis, Lil B, Major Lazer and Kid Cudi and Neon Indian. The FADER, or FADER, is an United States-based music/culture/fashion magazine that covers hip-hop, reggae, independent rock, pop and dance music from around the world.

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Now entering its 13th year, the Fader Fort will return to Austin March 12-15, with a renewed emphasis on “firsts,” including return performances from artists who made their magazine-cover debut with “The Fader” to emerging acts who will play the Fort for the first time this year. FKA Twigs, The Orwells, Jeremih and Isaiah Rashad are among the first-time performers who will take the Fort stage, with additional artists set to be announced in the days leading up to South By Southwest via The Fader’s Twitter account.
Read more at www.billboard.com »
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