McDonald's signs on as official sponsor for National Football League (NFL)
Participating in this sponsorship deal:
About Sponsor:
McDonald's Corporation is the world's largest chain of hamburger fast food restaurants, serving around 64 million customers daily. Headquartered in the United States, the corporation was founded by businessman Ray Kroc in 1955 after he purchased the rights to a small hamburger chain operated by the eponymous Richard and Maurice McDonald.
About Property:
The National Football League (NFL) is a professional American football league consisting of 32 teams, divided equally between the National Football Conference (NFC) and the American Football Conference (AFC). The NFL is one of the four major professional sports leagues in North America, and the highest professional level of American football in the world.
Football fans have even more to celebrate this NFL season at McDonald’s, the new Official Restaurant Sponsor of the NFL. As part of a multi-year agreement, McDonald’s will become the presenting sponsor of the 2013 Pro Bowl and be able to feature the NFL Shield and collective use of all 32 Team logos in its marketing and advertising. The sponsorship kicks off this December with a Chicken McNugget® Pro Bowl Promotion at participating McDonald’s restaurants across the country.
Read more at nflcommunications.com »
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