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August 21, 2017
Mercedes-Benz signs on as official sponsor for Electronic Sports League

Participating in this sponsorship deal:

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About Sponsor:

Mercedes-Benz is a German manufacturer of automobiles, buses, coaches, and trucks. Mercedes-Benz is a division of its parent company, Daimler AG. The name first appeared in 1926 but traces its origins to Daimler's 1901 Mercedes and to Karl Benz's 1886 Benz Patent Motorwagen. Mercedes-Benz traces its origins to Karl Benz's creation of the first petrol-powered car, the Benz Patent Motorwagen, patented in January 1886[1] and Gottlieb Daimler and engineer Wilhelm Maybach's conversion of a stagecoach by the addition of a petrol engine later that year.

About Property:

The Electronic Sports League (ESL, formerly ESPL) is an eSports league, which is operated by Turtle Entertainment in Cologne, Germany.

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We’re excited to announce the beginning of a brand-new, global tournament partnership between Mercedes-Benz and ESL. The partnership will extend across sponsorships of multiple tournaments in different countries, with the first being the $1,000,000 ESL One Hamburg 2017 Dota 2 Major.
Read more at https://www.eslgaming.com »
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