Mercury builds white-label NFT platforms designed to give universities, sports teams, and brands the power to create one-of-a-kind digital experiences for their fans. Mercury partners with some of the biggest college sports teams in the country, including Kentucky Basketball, to provide the best long-term solution for creating and selling NFTs to connect with their fan bases and build brand identity.
The Oklahoma Sooners (often referred to as Oklahoma or OU) feature 19 varsity sports teams, each of which represents the University of Oklahoma, located in Norman. Both men's and women's teams are called the "Sooners", a nickname given to the early participants in the Land Rush of 1889, which initially opened the Unassigned Lands in the future state of Oklahoma to non-native settlement.[2][3] The university's athletic teams compete in the National Collegiate Athletic Association (NCAA)'s Division I, in the Big 12 Conference.