Michelin signs on as official sponsor for U.S. Open of Surfing
Participating in this sponsorship deal:
About Sponsor:
Michelin is a tyre manufacturer based in Clermont-Ferrand in the Auvergne région of France. It is one of the two largest tyre manufacturers in the world along with Bridgestone. In addition to the Michelin brand, it also owns the BFGoodrich, Kleber, Riken, Kormoran and Uniroyal tyre brands. It is also notable for its Red and Green travel guides, its roadmaps, the Michelin stars that the Red Guide awards to restaurants for their cooking, and for its company mascot Bibendum, colloquially known as the Michelin Man.
About Property:
The U.S. Open of Surfing is a week-long surfing competition held annually during the summer in Huntington Beach, California. Generally held on the south side of the Huntington Beach Pier, the U.S. Open is part of the qualification process for the ASP World Tour and is an ASP Prime event.[1]