MEDFORD, Mass., Nov. 9, 2017 /PRNewswire/ -- Eureka, the floorcare brand behind the world's leading home cleaning appliances manufacturer, today announced its official sponsorship of NASCAR Driver #66 David Starr for the Monster Energy NASCAR Cup Series. This sponsorship coincides with the official launch of the new Eureka FloorRover vacuum cleaner, making its debut during the Phoenix International Raceway weekend on November 10-12.  And, the partnership with Starr continues for the Series' final race at Homestead-Miami Speedway on November 19. Eureka's NASCAR sponsorship extends into 2018.