Mike's Hard Lemonade signs on as official sponsor for Warrior Dash
Participating in this sponsorship deal:
About Sponsor:
Founded in 1999, Chicago-based Mike's Hard Lemonade Co. defined the $3.2 billion flavored malt beverage category with the introduction of its groundbreaking mike's hard lemonade. Mike's product line is comprised of premium malt beverages including mike's hard lemonade and mike's HARDER lemonade. The company also produces White Claw® Hard Seltzer.
About Property:
Warrior Dash is the world’s largest obstacle race series, held on the most rugged terrain in more than 50 locations across the globe. Participants earn their Warrior helmet by tackling a fierce 3-4 mile course and 12 extreme obstacles. After conquering the Battleground, Warriors celebrate with turkey legs, beer steins and live music at a post-race party in a league of its own.