Molson Coors signs on as official sponsor for ASPCA
Participating in this sponsorship deal:
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About Sponsor:
The Molson Coors Beverage Company is a multinational brewing company, formed in 2005 by the merger of Molson of Canada, and Coors of the United States. It is the world's seventh largest brewer by volume.
About Property:
The American Society for the Prevention of Cruelty to Animals (ASPCA) is a non-profit organization dedicated to preventing cruelty to animals. Based in New York City since its inception in 1866, the organization's mission is "to provide effective means for the prevention of cruelty to animals throughout the United States."[1]
CHICAGO – Today, Keystone Light is launching Keylightful, an extension of the brand that brings together a refreshingly sweet duo of raspberry and lime flavors with a splash of your always smooth go-to beer. Aside from the raspberry and lime flavors, Keylightful touts its very own pawesome brand mascot:a fun-loving French Bulldog named Lil’ Breezy Keezy. Lil’ Breezy Keezy’s interests include tail-gating, dog day afternoons and keeping up-to-date with pup-ular culture.
Read more at https://www.brewbound.com »
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