Molson Coors signs on as official sponsor for Funny or Die Oddball Comedy & Curiosity Festival
Participating in this sponsorship deal:
About Sponsor:
The Molson Coors Beverage Company is a multinational brewing company, formed in 2005 by the merger of Molson of Canada, and Coors of the United States. It is the world's seventh largest brewer by volume.
About Property:
August-September / Targets Adults 21-44 / 20 DMAs Funny or Die’s Oddball Comedy Festival has delighted hundreds of thousands of comedy fans since debuting in 2012 with the return of Dave Chappelle. This 20 city tour that delivers laughs, incredible media & more. 2014 Headliners – Louis CK, Aziz Ansari, Sarah Silverman, Jim Gaffigan Attendance – 244,000+ Media Impressions – 53 Million+ HHI – 55% $75K+ Event Activation – Multiple sponsorship levels, sampling, sales, digital content
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