Snapshot
February 03, 2016

Molson Coors signs on as official sponsor for Grand Prix of Boston

Participating in this sponsorship deal:

Molson coors logo Gpb

About Sponsor:

The Molson Coors Beverage Company is a multinational brewing company, formed in 2005 by the merger of Molson of Canada, and Coors of the United States. It is the world's seventh largest brewer by volume.

About Property:

The Grand Prix of Boston launched in May 2015, marking the first step of growth to become a signature annual event for the City. The inaugural Verizon INDYCAR Series event will take place over Labor Day weekend, September 2-4, 2016, in the South Boston Waterfront area, offering a series of family-friendly, community-oriented attractions throughout the weekend. Beyond the event weekend, the mission of the Grand Prix of Boston is to serve as a strong community partner, supporting local businesses, organizations and agencies throughout the year.

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Colorado beer maker MillerCoors and Randolph alcohol distributor Burke Distributing Corporation will be advertising and promoting the race ahead of the event. The two companies join a roster of more than 30 sponsors including Exonn Mobil, tire maker Firestone, and Japanese tech company Konica Minolta. Boston technology company LogMeIn — whose Fort Point headquarters overlook the Indy course — is the biggest sponsor signed on so far.
Read more at https://www.bostonglobe.com »
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