Molson Coors signs on as official sponsor for New York City Marathon
Participating in this sponsorship deal:
About Sponsor:
The Molson Coors Beverage Company is a multinational brewing company, formed in 2005 by the merger of Molson of Canada, and Coors of the United States. It is the world's seventh largest brewer by volume.
About Property:
The New York City Marathon (branded TCS New York City Marathon and formerly branded ING New York City Marathon for sponsorship reasons) is an annual marathon (42.195 km or 26.219 mi) that courses through the five boroughs of New York City.
GOLDEN, Colo.--(BUSINESS WIRE)--Coors Brewing Company, Manhattan Beer Distributors and New York Road Runners announced today that, for the third consecutive year, Coors Light will be the official beer of the ING New York City Marathon 2007. Coors Light will be refreshing adult race participants and fans at post-race parties across Manhattan.
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