Molson Coors signs on as presenting sponsor for Socio MX
Participating in this sponsorship deal:
About Sponsor:
The Molson Coors Beverage Company is a multinational brewing company, formed in 2005 by the merger of Molson of Canada, and Coors of the United States. It is the world's seventh largest brewer by volume.
About Property:
Socio MX Tour includes a series of five friendly matches in the United States among first division Mexican soccer teams, including elite teams Cruz Azul, Club Monterrey and Pumas.
CHICAGO, June 16, 2014 /PRNewswire/ -- Coors Light, the official sponsor of Liga MX, has partnered with Sports Marketing Monterrey on a three-year deal for the U.S. marketing rights of six Liga MX clubs. As part of the partnership, Coors Light is the presenting sponsor of the Socio MX Tour, which includes five friendly matches among first division Mexican soccer teams, including elite teams Cruz Azul, Club Monterrey and Pumas.
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