Molson Coors signs on as official sponsor for World Wrestling Entertainment (WWE)
Participating in this sponsorship deal:
About Sponsor:
The Molson Coors Beverage Company is a multinational brewing company, formed in 2005 by the merger of Molson of Canada, and Coors of the United States. It is the world's seventh largest brewer by volume.
About Property:
World Wrestling Entertainment, Inc. is an American publicly traded, privately controlled entertainment company dealing primarily in professional wrestling, with major revenue sources also coming from film, music, product licensing, and direct product sales. It is currently the largest professional wrestling company in the world, reaching 13 million viewers in the U.S. and broadcasting its shows in 30 languages to more than 145 countries. It promotes under two brands, known as Raw and SmackDown.
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