Snapshot
November 06, 2014

Mondelez International signs on as official sponsor for US Soccer

Participating in this sponsorship deal:

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About Sponsor:

Mondel?z International, Inc. is an American multinational confectionery, food and beverage conglomerate, employing around 100,000 people around the world. It comprises the global snacking and food brands of the former Kraft Foods. The Mondel?z name came from the input of Kraft Foods employees at the time, Monde being French for world and delez an alternative to delicious.[1]

About Property:

The United States Soccer Federation is the official governing body of the sport of soccer in the United States. Its headquarters are located in Chicago, Illinois. It is a member of FIFA and is responsible for governing amateur and professional soccer, including the men's, women's, youth, futsal and Paralympic national teams. U.S. Soccer is also responsible for sanctioning referees and soccer tournaments for most soccer leagues in the United States.

Read More
IN what Mondelez International says is its largest investment ever in a multibrand marketing effort, the snack-food giant on Wednesday will announce an expansive sponsorship deal with American soccer teams and players.
Read more at www.nytimes.com »
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