Mountain Dew signs on as official sponsor for LOCASH
Participating in this sponsorship deal:
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About Sponsor:
Mountain Dew is a citrus-flavored carbonated soft drink brand produced and owned by PepsiCo. The original formula was invented in the 1940s by two Tennessee beverage bottlers, Barney and Ally Hartman, and was first marketed in Marion, VA, Knoxville and Johnson City, Tennessee. A revised formula was created by Bill Bridgforth in 1958. The Mountain Dew brand and production rights were acquired by the Pepsi-Cola company in 1964, at which point its distribution expanded more widely across the United States.
About Property:
LoCash (sometimes stylized as LOCASH), formerly known as LoCash Cowboys, is an American country music duo consisting of vocalists Chris Lucas and Preston Brust, natives of Baltimore, Maryland and Kokomo, Indiana, respectively. They have released one album each for Average Joes Entertainment, Reviver Records, and Wheelhouse Records and have charted seven singles on the Billboard Hot Country Songs or Country Airplay chart. Their highest-charting single is "I Know Somebody", which topped the Billboard Country Airplay chart in 2016. In addition to their own material, the members of LoCash co-wrote Keith Urban's number-one single "You Gonna Fly" and Tim McGraw's "Truck Yeah".