Snapshot
November 06, 2014

National Rifle Association signs on as official sponsor for Atlanta Motor Speedway

Participating in this sponsorship deal:

Open uri20141112 50798 1nah2q7 Screen shot 2014 12 15 at 3.24.50 pm

About Sponsor:

The National Rifle Association of America is an American non-profit 501 lobbying group that advocates for the protection of the Second Amendment of the United States Bill of Rights, and the promotion of firearm ownership rights as well as marksmanship, firearm safety, and the protection of hunting and self-defense in the United States.

About Property:

Atlanta Motor Speedway (formerly Atlanta International Raceway) is a track just outside Hampton, Georgia, twenty miles (32 km) south of Atlanta. It is a 1.54-mile (2.48 km) quad-oval track with a seating capacity of over 125,000. It opened in 1960 as a 1.5-mile (2.4 km) standard oval. In 1994, 46 condominiums were built over the northeastern side of the track. In 1997, to standardize the track with Speedway Motorsports' other two 1.5-mile (2.4 km) ovals, the entire track was almost completely rebuilt. The frontstretch and backstretch were swapped, and the configuration of the track was changed from oval to quad-oval. The project made the track one of the fastest on the NASCAR circuit.

Activation Locations
Read More
SPARTA, Ky.—NASCAR racecars have had their share of firearms as sponsors, including Dale Earnhardt Jr. having Remmington on his car early in his career.
Read more at aol.sportingnews.com »
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