New Amsterdam signs on as official sponsor for National Hockey League (NHL)
Participating in this sponsorship deal:
About Sponsor:
New Amsterdam Gin is a product of the New Amsterdam Spirits Company, from Modesto, California, a subsidiarity of E. & J. Gallo Winery. New Amsterdam Gin is produced as a contemporary take on classic gin-making standards. That includes a base of neutral spirits, combined with an infusion of botanicals, including citrus, as well as the primary flavoring constituent of any gin - the juniper berry.
About Property:
The National Hockey League (NHL; French: Ligue nationale de hockey—LNH) is a professional ice hockey league in North America, currently comprising 31 teams: 24 in the United States and 7 in Canada. The NHL is considered to be the premier professional ice hockey league in the world,[3] and one of the major professional sports leagues in the United States and Canada. The Stanley Cup, the oldest professional sports trophy in North America,[4] is awarded annually to the league playoff champion at the end of each season.