New Balance signs on as official sponsor for Celtic FC
Participating in this sponsorship deal:
About Sponsor:
New Balance Athletic Shoe, Inc. , best known as simply New Balance, is a footwear manufacturer based in Boston, Massachusetts, United States of America. It was founded in 1906 as the New Balance Arch Support Company. Eschewing expensive advertising campaigns, it has, nevertheless, grown to be one of the largest makers of sports footwear in the world.
About Property:
Celtic Football Club (/?s?lt?k/; LSE: CCP) is a Scottish football club based in Glasgow, which plays in the Scottish Premiership. The club was established in 1887, and played its first game in 1888.
Celtic Chief Executive Peter Lawwell said on the club's official website: "New Balance is one of the world's leading sportswear manufacturers and will cater for the huge global demand for Celtic kit. Importantly our cultures match well.
Read more at www.heraldscotland.com »
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