New York Life signs on as official sponsor for Fiesta Bowl
Participating in this sponsorship deal:
About Sponsor:
New York Life Insurance Company (NYLIC) is the largest mutual life-insurance company in the United States, and one of the largest life insurers in the world, ranking #80 on the 2015 Fortune 500 list,[2] with about $512 billion in total assets under management, and more than $19 billion in surplus and AVR.[3]
About Property:
The Fiesta Bowl is a United States college football bowl game played annually at the University of Phoenix Stadium in Glendale, Arizona. Between its origination in 1971 and 2006, the game was hosted in Tempe, Arizona at Sun Devil Stadium. Beginning with the 2014 season, Fiesta Bowl became a member of College Football Playoff, hosting a semifinal game every three years, and all the teams playing in this bowl will be selected by the CFP Selection Committee. Previous sponsors included Sunkist, IBM, Tostitos and Vizio.