Snapshot
October 21, 2016

Newell Brands signs on as official sponsor for Macy's Thanksgiving Day Parade

Participating in this sponsorship deal:

Newell brand logo Screen shot 2017 11 16 at 1.54.40 pm

About Sponsor:

Newell Brands is an American worldwide marketer of consumer and commercial products with a portfolio of well-known brands including Rubbermaid food storage, home organization and reusable container products; Contigo and Bubba water bottles; Coleman outdoor products; Diamond matches; Sharpie, Expo Markers, PaperMate, Dymo, Elmer's, Krazy Glue, Mr. Sketch, Parker Pens, Uniball, Prismacolor, Rotring, Xacto, Waterman, Berol stationary products; Bicycle and Bee Playing Cards; Aprica, Nuk, Tigex, Babysun, Baby Jogger and Graco children's products; First Alert alarm systems; Calphalon cookware and kitchen electrics; Sunbeam, Rival, Crock-Pot, Holmes, FoodSaver, Oster, Osterizer, Mr. Coffee small kitchen appliances; Irwin, Lenox and hilmor professional tools; Levolor window décor; Yankee Candle candles; and Goody hair care accessories.

About Property:

The Macy's Thanksgiving Day Parade is an annual parade presented by the U.S.-based department store chain Macy's.

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Read More
Upside down cars, teetering towers of chairs, furniture glued to the ceiling and other extraordinary demonstrations of the Krazy Glue brand’s strong adhesive ability will come to life aboard the new Krazy Glue float in the 2016 Macy’s Thanksgiving Day Parade®. Krazy Glue is partnering with Macy’s (NYSE:M) to send the “Fun House” float down the streets of New York City as millions marvel at the outrageous display of kraziness.
Read more at finance.yahoo.com »
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