Snapshot
December 16, 2016

Nintendo signs on as official sponsor for Southwest Airlines

Participating in this sponsorship deal:

Data Southwest airlines logo 2014.svg

About Sponsor:

Nintendo Co., Ltd. is a multinational corporation located in Kyoto, Japan. Founded on September 23, 1889 by Fusajiro Yamauchi, it produced handmade hanafuda cards. By 1963, the company had tried several small niche businesses, such as a cab company and a love hotel.

About Property:

Southwest Airlines Co. (NYSE: LUV) is a major U.S. airline, the world's largest low-cost carrier, headquartered in Dallas, Texas.

Activation Locations
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It began as just another typical flight, but minutes after takeoff, the passengers on Southwest® flight #2482 on Wednesday, Dec. 14, found themselves immersed in the world of Mario. As they cruised past 10,000 feet in the air, the voice of Nintendo’s iconic Mario announced a big early-holiday surprise for all the passengers. Quickly all were presented with a free New Nintendo 3DS XL system to take home, along with a voucher to download the recently launched Super Mario Maker for Nintendo 3DS game for free from Nintendo eShop.
Read more at finance.yahoo.com »
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