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February 12, 2015

Nivea signs on as official sponsor for Liverpool FC

Participating in this sponsorship deal:

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About Sponsor:

Nivea is a global skin- and body-care brand that is owned by the German company Beiersdorf. The company was founded on March 28 1882 by pharmacist Carl Paul Beiersdorf. In 1900, the new owner Oskar Troplowitz developed a water-in-oil emulsifier as a skin cream with Eucerit, the first stable emulsion of its kind. This was the basis for Eucerin and later, Nivea. Nivea comes from the Latin word niveus/nivea/niveum, meaning 'snow-white'.

About Property:

Liverpool Football Club is an English Premier League football club based in Liverpool, Merseyside. Liverpool has won eighteen League titles, second most in English football, seven FA Cups and a record seven League Cups. Liverpool has won more European titles than any other English club, with five European Cups, three UEFA Cups and three Super Cups.

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The multi-year partnership with NIVEA MEN, part of Beiersdorf Ltd, expands on its successful involvement with football, with particular focus on the United Kingdom, Sweden, Finland, Denmark and Norway.
Read more at www.liverpoolfc.com »
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