Snapshot
November 06, 2014

Novant Health signs on as official sponsor for Charlotte Hornets

Participating in this sponsorship deal:

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About Sponsor:

Novant Health is a not-for-profit, integrated healthcare system based in Winston-Salem, North Carolina. Novant serves patients and communities reaching from Virginia to Georgia. Novant was formed July 1, 1997 by the merger of Carolina Medicorp of Winston-Salem, North Carolina and Presbyterian Health Services of Charlotte, North Carolina. The system has 13 hospitals, seven philanthropic foundations, one senior residential facility and more than 500 physicians clinics, outpatient surgery, imaging and diagnostic centers, rehabilitation programs and community health outreach programs.

About Property:

The Charlotte Hornets are a professional American basketball team based in Charlotte, North Carolina, that competes in the National Basketball Association . They are part of the Southeast Division in the league's Eastern Conference. The team is largely owned by former NBA player Michael Jordan, who acquired controlling interest in the team in 2010. The Hornets play their home games at Time Warner Cable Arena in center-city Charlotte.

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For the first time since buying the Bobcats two years ago, Jordan has agreed to bring his celebrity cachet to a local company. A new, expanded 10-year sponsorship agreement between the NBA franchise and both Presbyterian and its Winston-Salem-based parent, Novant Health Inc., includes an endorsement deal with Jordan.
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