Snapshot
November 06, 2014

Novo Nordisk signs on as official sponsor for New Jersey Marathon

Participating in this sponsorship deal:

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About Sponsor:

Novo Nordisk manufactures and markets pharmaceutical products and services and was created in 1989 through a merger of two Danish companies dating back to the 1920s. It produces, in particular, diabetes care equipment and medications. Novo Nordisk is also involved with haemostasis management, growth hormone therapy and hormone replacement therapy. Novo Nordisk is researching pulmonary delivery systems for diabetic medications, and in the early stages of research into autoimmune and chronic inflammatory diseases, using technologies such as translational immunology and monoclonal antibodies

About Property:

The New Jersey Marathon is an annual marathon that takes place in and around Long Branch, NJ. It is owned by US Road Sports and Entertainment Group . The race has been hosted since 1997. In 2011, there were over 10,000 participants from every corner of New Jersey, 40 states and 10 countries in the New Jersey Marathon.

Activation Locations
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Princeton, NJ, March 2013 – ISE has secured Novo Nordisk as an official sponsor of The New Jersey Marathon, May 5 at the Jersey Shore, announced in March 2013 by US Road Sports, owner of The New Jersey Marathon, and the global healthcare company. The Danish firm, headquartered in the U.S. in Princeton, N.J., will sponsor the popular Novo Nordisk Health & Fitness Expo on May 3 and 4 and is designated as the Official Pharmaceutical Company of the event.
Read more at impressionsports.com »
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