Oakley signs on as official sponsor for Tour de France
Participating in this sponsorship deal:
About Sponsor:
Oakley, Inc., based in Lake Forest, California, and a subsidiary of Italian company Luxottica, designs, develops and manufactures sports performance equipment and lifestyle pieces including sunglasses, sports visors, ski/snowboard goggles, watches, apparel, backpacks, shoes, optical frames, and other accessories.
About Property:
The Tour de France is an annual multiple stage bicycle race primarily held in France, while also occasionally making passes through nearby countries. The race was first organized in 1903 to increase paper sales for the magazine L'Auto; it is currently run by the Amaury Sport Organisation.
Chief Executive Officer Colin Baden said in an interview in London yesterday that Oakley did not receive a discount because of the doping scandal centering around Armstrong, who was stripped of his Tour titles for 1999-2005.
Read more at www.bloomberg.com »
Comparable Deals
Nearby Deals
View cost of comparable deals
Signup as ProfessionalView Deal Details
Signup as Professional
<2>View Deal Makers
Signup as Professional