Orgullosa signs on as official sponsor for Latin Grammy Awards
Participating in this sponsorship deal:
About Sponsor:
“Orgullosa” is an initiative by P&G created to celebrate, empower, and fuel Latinas’ accomplishments and dreams. The initiative, which carries the name of the Spanish word for “proud”, has as its centerpiece Orgullosa.com, a virtual community through which Latinas can engage in a dialogue with one another that also provides them beauty, household, and lifestyle advice to simplify their lives.P&G brands that participate in the Orgullosa initiative include Olay, Secret, Venus, Pantene, CoverGirl, Natural Instincts Crest, Always, Tide, Downy, Bounty, Charmin, Febreze, Gain, Pampers, Dawn. For more information visit Orgullosa.com.
About Property:
A Latin Grammy Award is an accolade by The Latin Academy of Recording Arts & Sciences to recognize outstanding achievement in the music industry. Unlike the regular Grammy Award which primarily honors music produced in the United States, the Latin Grammy honors works produced anywhere around the world that were recorded in either Spanish or Portuguese. However, both awards have similar nominating and voting processes, in which the selections are decided by peers within the music industry.