OtterBox signs on as official sponsor for Red Horse Racing

Participating in this sponsorship deal:

About Sponsor:

OtterBox is a privately owned consumer electronics accessory company headquartered in Fort Collins, Colorado. Founded in 1998, OtterBox originated as a manufacturer of waterproof boxes designed for outdoor enthusiasts. OtterBox has since shifted focus to provide protective solutions for handheld technology.

About Property:

Red Horse Racing is an American racing team based in Mooresville, North Carolina. It is co-owned by business executive Tom DeLoach and NASCAR on Fox broadcaster Jeff Hammond. They field the No. 7 Zaxby's Toyota for John Wes Townley, the No. 17 Parts Plus Toyota Tundra for Timothy Peters, and the No. 77 Net10 Toyota for 3-time NASCAR Toyota Series Champion Germán Quiroga in the NASCAR Camping World Truck Series.

Activation Locations

OtterBox signs on as sponsor for Red Horse Racing

NASCAR driver Germán Quiroga was born in Mexico City, Mexico. He represents a small section of non-white drivers on the NASCAR circuit. His website displays very little in the form of English words. He tweets in Spanish. Quiroga’s ethnic distinction along with his relative early success in the sport (he currently owns the highest finishing position for a Mexican in a national division of NASCAR) instantly adds to his marketability. And OtterBox, the worldwide leader in protective solutions for mobile devices, wants in on the NASCAR driver.

OtterBox signs on as official sponsor for Red Horse Racing

About Sponsor:

About Property:

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