Based in Madison, Wisconsin, Pacific Cycle Inc., a division of Dorel Industries Inc., is a global leader in branded consumer products. Pacific Cycle designs, markets and distributes high quality bicycles and other recreational products around the world. Pacific Cycle's products span a wide range of brands including Schwinn, Mongoose, InSTEP, Iron Horse Bikes, Kid Trax, Playsafe, Roadmaster, Pacific, Dyno, and Powerlite. In fact, Pacific Cycle sells more bicycles than any other company in North America and is one of the most prolific bicycle suppliers in the world.
The Recon Tour, created by Hookit and Monster Energy in 2012, is a multi-city tour that seeks to discover, support and progress the best up-and-coming athletes in the nation in BMX, Snowboard and Ski. The Tour includes 7 AM events and 4 PRO events with an overall PRO/AM final. Each amateur podium winner in Open class will be invited and travel paid to the Recon Tour PRO/AM finals, where they compete against the best BMX athletes in the world. Each PRO event will be a series format with $15K on the line at each event and $20K at the finals.