Paddy Power signs on as official sponsor for Absolute Radio
Participating in this sponsorship deal:
About Sponsor:
Paddy Power is Ireland’s largest and most successful bookmaker. Offline it conducts business through a chain of licensed betting offices and by operating Ireland's largest telephone betting service. Online it offers sports betting, online poker, online bingo, online casino games and spread betting. The company is listed on the Irish and UK stock exchanges.
About Property:
Absolute Radio is one of the UK's three Independent National Radio stations.
The deal will also see Paddy Power use the commercial radio network’s InStream ad product, designed to create a more individually relevant content and advertising experience for registered listeners.
Read more at www.thedrum.com »
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