Snapshot
November 06, 2014

Pearl Izumi signs on as title sponsor for The Tour Series

Participating in this sponsorship deal:

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About Sponsor:

Pearl Izumi is a company that produces sports apparel. With origins in Tokyo, Japan over 50 years ago, it began to be seen in the US around 1981 and is now formally known as Pearl Izumi USA, Inc. It has sponsored many bicycling teams, including the 1984 USA Olympic team.

About Property:

The Pearl Izumi Tour Series is Britain's leading televised cycle race Series, with highlights of every round shown on ITV4. In 2013 The Pearl Izumi Tour Series will celebrate its fifth year of unique, team based competition, with ten top teams battling it out at eleven venues for the right to be crowned the best team in Britain.

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Pearl Izumi, world leader's in technical cycling, triathlon, running and active outdoor wear, will be the new title sponsors of The Tour Series, Britain's leading, televised cycle race Series for the fifth season of racing. The Series will now be known as The Pearl Izumi Tour Series, getting underway in Kirkcaldy, Fife on Tuesday 14th May. Eleven venues will host the Series over its traditional May and June five-week period, bringing Britain's top domestic cyclists, such as Olympians Ed Clancy and Ross Edgar, to compete in action packed one-hour races around the country.
Read more at thetour.co.uk/news/568.php#.UVLoC47qpUQ.com »
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