Pegasystems signs on as supplier for The Ryder Cup
Participating in this sponsorship deal:
About Sponsor:
Pegasystems Inc. is an American software company based in Cambridge, Massachusetts.[5] Founded in 1983, Pegasystems develops software for customer relationship management (CRM),[6] digital process automation,[7] and business process management (BPM).[6] The company has been publicly traded since 1996 as PEGA (NASDAQ).[1] The company's core product is the Pega Platform, which is part of its Pega Infinity suite of applications for customer engagement and digital process automation.[8]
About Property:
The Ryder Cup is a biennial golf competition between teams from Europe and the United States. The competition is jointly administered by the PGA of America and the PGA European Tour, and is contested every two years, the venue alternating between courses in the United States and Europe. The Ryder Cup is also the name of the trophy, after the person who donated it, Samuel Ryder. The Ryder Cup, and its counterpart the Presidents Cup, are unique in the world of golf, and possibly professional sports, since despite being high-profile events that bring in tens of millions of dollars in TV and sponsorship revenue the players receive no prize money and compete purely for the victory.