Pepsi signs on as naming rights partner for Furman Paladins
Participating in this sponsorship deal:
About Sponsor:
Pepsi is a carbonated soft drink that is produced and manufactured by PepsiCo. Created and developed in 1898 and introduced as "Brad's Drink", it was later renamed as Pepsi-Cola on June 16, 1903. Pepsi was first introduced as "Brad's Drink" in New Bern, North Carolina, United States, in 1898 by Caleb Bradham, who made it at his home where the drink was sold. It was later labeled Pepsi Cola, named after the digestive enzyme pepsin and kola nuts used in the recipe.
About Property:
Furman competes in NCAA Division I athletics and is one of the smallest NCAA Division I schools in the nation. Furman fields 18 men’s and women’s teams, as well as 16 club sports and many intramural teams. The team nickname, the Paladins, was first used by a Greenville, South Carolina, sportswriter in the 1930s. For many years the name “Paladins” just referred to Furman’s basketball team. Until 1963 the school’s baseball teams were known as the "Hornets" and the football teams as the "Hurricanes". On September 15 of that year, the student body voted to make "Paladins" the official nickname of all of the university's intercollegiate athletic teams. The university is a member of the Southern Conference.