Pepsi signs on as official sponsor for New York Comic Con
Participating in this sponsorship deal:
About Sponsor:
Pepsi is a carbonated soft drink that is produced and manufactured by PepsiCo. Created and developed in 1898 and introduced as "Brad's Drink", it was later renamed as Pepsi-Cola on June 16, 1903. Pepsi was first introduced as "Brad's Drink" in New Bern, North Carolina, United States, in 1898 by Caleb Bradham, who made it at his home where the drink was sold. It was later labeled Pepsi Cola, named after the digestive enzyme pepsin and kola nuts used in the recipe.
About Property:
The New York Comic Con is an annual New York City fan convention dedicated to comics, graphic novels, anime, manga, video games, toys, movies, and television. Contact [email protected]
"It's been a climb," said Lance Fensterman, senior global vp of ReedPOP, which produces New York Comic Con and is not affiliated with the original San Diego event. "Over the last four to five years, you've seen the film studios, television and more mainstream brands really take notice of this passionate fan community that we've developed."
Read more at www.adweek.com »
Comparable Deals
Nearby Deals
View cost of comparable deals
Signup as ProfessionalView Deal Details
Signup as Professional
<2>View Deal Makers
Signup as Professional