Snapshot
April 08, 2020

Pepsi signs on as official sponsor for One World: Together at Home

Participating in this sponsorship deal:

Pepsi logo 1wth

About Sponsor:

Pepsi is a carbonated soft drink that is produced and manufactured by PepsiCo. Created and developed in 1898 and introduced as "Brad's Drink", it was later renamed as Pepsi-Cola on June 16, 1903. Pepsi was first introduced as "Brad's Drink" in New Bern, North Carolina, United States, in 1898 by Caleb Bradham, who made it at his home where the drink was sold. It was later labeled Pepsi Cola, named after the digestive enzyme pepsin and kola nuts used in the recipe.

About Property:

One World: Together at Home is an upcoming, global broadcast and digital special that will support the healthcare workers on the front lines of the coronavirus. The show, taking place on April 18, will be hosted by Jimmy Fallon, Jimmy Kimmel, and Stephen Colberts and will feature several popular music acts.

Read More
The music live-streams that Global Citizen has been webcasting on a daily basis to promote World Health Organization initiatives during the coronavirus pandemic now have a considerably more spectacular outgrowth. The two organizations have announced “One World: Together at Home,” a global special that will be seen and heard across major broadcast and cable networks and digital music providers April 18.
Read more at https://variety.com »
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